PART ONE: READING ( 15
PTS )
Read the passage carefully then
do the activities
While
advertising can be seen as necessary for economic growth, it is not without
social costs. Unsolicited commercial e-mail and other forms of spam have become
so prevalent as to have become a major nuisance for users of these services, as
well as being a burden on the Internet providers. Advertising is increasingly
invading public spaces, such as schools…
The impact of publicity is greater on the poor than on the
average working class family. The first are in need of almost every kind of
modern comfort, consumption goods, travels and to mention a few of their
unsatisfied necessities. The latter, on the other hand, do not all escape the
negative effects of publicity. They are the victims, too. They are the slaves
of fashion, new products and consumer goods and can't live without them.
It is common truth today that publicity has a harmful effect
on the individual. The aggressiveness from advertisement grows threateningly in
affluent societies. Whenever you are or wherever you go and practically at any
moment of the day or night, advertisement is there waiting for you. The street,
the home, the office, the school, the stadium, the sky, practically every inch
of the earth is a hostile environment, a battlefield where advertisements are constantly
offending man's peace
A. Comprehension
1. Circle the
letter corresponding to the right answer.
A. The text is about:
a. the importance of advertising.
b. The advantages of advertising.
c. The impact of advertising on the individual.
B. Publicity has:
a. no effect on the individual
b. a great impact on the poor and deprived.
c. a good effect on the individual.
2. Are the following statements true or false?
Write "T" for true and "F" for false next to the sentence
letter.
a- Advertising is of no use for economic
growth.
b- Commercial e-mails and spam cost nothing
to the Internet service providers.
c- No one can escape the negative effects
of advertising.
d- Advertising is everywhere.
3- Answer the
following questions according to the text
a. Where do we find
advertisements?
b. What impact does publicity
have on people?
4- Who or what do
the following words refer to in the text?
a. The first are in
need of almost…. (§2)
b- The latter, on the
other hand do not all escape……(§2)
B. Text Exploration
1. Match each word with its corresponding definition or synonym.
WORD
|
DEFINITION/SYNONYM
|
a. growth
b. prevalent
c. deprived
d. affluent
|
1. rich
2. without enough food, housing, health care etc.
3. development.
4. common
|
2. Give opposites keeping the same root.
a. necessary b. careful c. legal d. real
3. Complete sentence (b) so that it means the same as sentence(a)
1.a- "Well-advertised
products are not necessarily good ones," he said
b- He said that………………………………………………………..
2.a- Some advertisements
frustrate deprived people.
b- Deprived people…………………………………………………
3.a- You shouldn't spend so
much money on advertised products.
b- If I…………………………………………………………………
4.a- I regret having bought
that pair of shoes.
b- I wish I……………………….. that pair of shoes.
4. Reorder the following words to make a coherent sentence.
From/ they/ the/ people/ up/
wake/ influenced/ publicity/ by/ are/ minute.
5- Classify the following words according to the number of their
syllables
a- economic b- social c- prevalent d- goods
PART TWO: WRITING (5pts)
Topic
:
Poor people are the victims of publicity because they can
neither resist its impact nor satisfy their needs. Using the notes below, write
a composition on the harmful effects of publicity on the poor.
-temptation / difficult / to resist
-feeling / frustration / because / not satisfy / needs
-theft / crime / selling drugs / buy / advertised goods
-hatred of society
- delinquency
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